Chargeurs PCC Launches the World’s First Assortment of Inner Components Made with Sustainable, Traceable NATIVA™ Wool The - Première Vision Paris
(Sponsored content) Company Unveils Innovative New Line
July 2022: Chargeurs PCC, the world’s largest apparel interlinings manufacturer, launched the first-ever collection of inner components made with sustainable, traceable, blockchain-backed NATIVA™ wool. The new NATIVA™ Collection includes an assortment of interlinings, garment padding/insulation, shoulder pads, felts and chest canvas for suiting that combine superior, long-lasting performance with washable, moisture-resistant comfort and softness that only wool can provide.
“Sustainability has become a crucial priority for the global fashion industry and we are thrilled to launch this first-of-its-kind collection of green interlining solutions made with traceable NATIVA wool,” said Gianluca Tanzi, CEO of Chargeurs Textile. “This collection enables brands to prove their strong commitment to transparency, sustainability and social responsibility, as the NATIVA label guarantees traceability backed by blockchain technology. We are constantly working to create innovative products using the highest-quality sustainable materials that offer long-lasting performance, comfort and softness and this is the latest step in our journey toward creating a more circular fashion industry.”
Chargeurs Luxury Materials, the world leader in luxury combed wool and sister company to Chargeurs PCC, developed the NATIVA™ branded fiber concept. The farms that supply the wool for NATIVA™ follow the Textile Exchange’s Responsible Wool Standard, a voluntary standard that addresses the welfare of sheep and the land they graze on. These suppliers also must adhere to the NATIVA™ protocol that covers animal welfare, land management, corporate social responsibility and traceability via blockchain technology. Current NATIVA™ wool brand partners include Stella McCartney, Vivienne Westwood, Madewell, Napapijri, Reformation and more.
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