Digital Talk: How to meet the new challenges facing fashion brands The - Première Vision Paris
Duration: 30 min
Language: English
Topic: Taking Care
Social engagement, new buying motivations… a wave of new attitudes are confirming the need to reimagine the system…
Yvonne de Bruyn, Consulting and Fashion Director at Peclers, suggests new ways to drive your brand and your collections through a look at benchmark brands inventing new models.
A Talk organised in partnership with Peclers Paris.
SPEAKER
YVONNE DE BRUYN
Style Director
Peclers Paris
Originally from The Netherlands, Yvonne De Bruyn has worked in the multi-segment, premium brand environment since graduating from the Royal Academy of the Arts in Utrecht and receiving her Executive MBA in Global Fashion Management at IFM-Paris. After design and merchandising direction roles in various dynamic, international, retail cultures such as IKKS, Max Mara, Kenzo and Galeries Lafayette, Yvonne joined PeclersParis in 2016. Yvonne leads a team of experts working with clients around the globe to connect trends to brand identity, with a cross-disciplinary approach and made-to-measure guidance.